{"title":"Denim Tears Jeans","description":"\u003cp\u003eWhere the label's name and its idea meet most directly. Tremaine Emory put the cotton wreath onto the Levi's 501, the most recognisable jean ever made, forcing two American histories into the same object.\u003c\/p\u003e\u003cp\u003eA straight leg based on a 1954 pattern, true to size on the waist. These carry the highest resale prices of anything Denim Tears makes and were produced in genuinely small numbers.\u003c\/p\u003e","products":[{"product_id":"denim-tears-jeans-blue","title":"Denim Tears Jeans Blue","description":"\u003cp\u003eBlue is a straightforward colourway that pairs naturally with the denim side of the range. Built on the Levi's 501, a straight leg based on a 1954 pattern with a mid rise and button fly. Putting a motif about American cotton onto the most recognisable jean ever made is the point rather than a licensing convenience. Tremaine Emory ran Supreme as creative director while building this label, which is part of why it carries the weight it does.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFit.\u003c\/strong\u003e Sold on waist measurement and runs true. If you have owned 501s before, the same number applies. Do not size up hoping for a looser leg, as the width is fixed by the pattern.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStyling.\u003c\/strong\u003e A plain tee and clean trainers is the way most people wear these.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare.\u003c\/strong\u003e Wash as rarely as you can stand, cold and inside out. Every cycle strips indigo and softens the print, and the character in a good pair comes from wearing them rather than cleaning them.\u003c\/p\u003e\u003cp\u003eSourced from trusted suppliers and reviewed before dispatch. Free UK delivery on orders over £99.\u003c\/p\u003e","brand":"Denim Tears","offers":[{"title":"S","offer_id":42731561615435,"sku":null,"price":104.99,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":42731561648203,"sku":null,"price":104.99,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":42731561680971,"sku":null,"price":104.99,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":42731561713739,"sku":null,"price":104.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/6847\/7003\/files\/Denim-Tears-Jeans-Blue.webp?v=1782683077"},{"product_id":"denim-tears-jeans-grey","title":"Denim Tears Jeans Grey","description":"\u003cp\u003eGrey gives the wreath more contrast than a dark base does, and it shows the fleece texture properly. It is the most searched tracksuit colour the label makes. Built on the Levi's 501, a straight leg based on a 1954 pattern with a mid rise and button fly. Putting a motif about American cotton onto the most recognisable jean ever made is the point rather than a licensing convenience. Tremaine Emory ran Supreme as creative director while building this label, which is part of why it carries the weight it does.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFit.\u003c\/strong\u003e Sold on waist measurement and runs true. If you have owned 501s before, the same number applies. Do not size up hoping for a looser leg, as the width is fixed by the pattern.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStyling.\u003c\/strong\u003e Keep the top half plain, since the wreath runs down the leg and needs the space.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare.\u003c\/strong\u003e Wash as rarely as you can stand, cold and inside out. Every cycle strips indigo and softens the print, and the character in a good pair comes from wearing them rather than cleaning them.\u003c\/p\u003e\u003cp\u003eSourced from trusted suppliers and quality-checked before it ships. Free UK delivery on orders over £99.\u003c\/p\u003e","brand":"Denim Tears","offers":[{"title":"S","offer_id":42731562958923,"sku":null,"price":104.99,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":42731562991691,"sku":null,"price":104.99,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":42731563024459,"sku":null,"price":104.99,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":42731563057227,"sku":null,"price":104.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/6847\/7003\/files\/Denim-Tears-Jeans-Grey.webp?v=1782683078"},{"product_id":"denim-tears-jeans-black","title":"Denim Tears Jeans Black","description":"\u003cp\u003eBlack is one of the two most requested Denim Tears colours. It holds the wreath print sharpest and hides everyday wear. Built on the Levi's 501, a straight leg based on a 1954 pattern with a mid rise and button fly. Putting a motif about American cotton onto the most recognisable jean ever made is the point rather than a licensing convenience. Production runs small here, which is a function of how the label chooses to work rather than manufactured scarcity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFit.\u003c\/strong\u003e Sold on waist measurement and runs true. If you have owned 501s before, the same number applies. Do not size up hoping for a looser leg, as the width is fixed by the pattern.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStyling.\u003c\/strong\u003e Chunky trainers or boots balance the straight leg.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare.\u003c\/strong\u003e Wash as rarely as you can stand, cold and inside out. Every cycle strips indigo and softens the print, and the character in a good pair comes from wearing them rather than cleaning them.\u003c\/p\u003e\u003cp\u003eSourced from trusted suppliers and quality-checked before it ships. Free UK delivery on orders over £99.\u003c\/p\u003e","brand":"Denim Tears","offers":[{"title":"S","offer_id":42731563319371,"sku":null,"price":102.99,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":42731563352139,"sku":null,"price":102.99,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":42731563384907,"sku":null,"price":102.99,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":42731563417675,"sku":null,"price":102.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/6847\/7003\/files\/Denim-Tears-Jeans-Black.webp?v=1782683079"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/6847\/7003\/collections\/Denim-Tears-Jeans-Blue-Zoom-In.webp?v=1784986574","url":"https:\/\/hypewarduk.com\/collections\/denim-tears-jeans.oembed","provider":"HypeWard","version":"1.0","type":"link"}